Jim Toner begins the article mentioning a 1980s sci-fi movie titled “They Live” and gives a summary of the film. In the movie, the main character is an individual who lacks purpose in life. He then picks up a pair of sunglasses laying on the ground. The sunglasses permit him to view the world in its true nature. The main character roams the city of Los Angeles wearing these special glasses and understands that the media and the government work in unison to keep the population passive and the elite in society sought world domination.
Jim Toner than asks the reader if they notice any similarities between our society today and the film. He brings up examples of how most of us walk around glued to our cell phones and how people don’t communicate with each other except through computer devices. Jim Toner than makes a bold statement on his facebook account saying that he doesn’t need a special pair of glasses to see that it is clear how our media today is controlled. He then says the film contains principals for success.
According to sendinthewolves.com, Jim Toner believes that due to how our society is brainwashed, ninety percent well never achieve their full potential. He provides an example that to be a successful individual., we are led to believe that we must go to school, climb the corporate ladder at some job, and we will succeed. Jim Toner points out that he scraped by and barely got through high school and that on paper, many in society would say he lacked most qualifications to be successful. However, as per Ideamensch, Jim Toner has built businesses that have made him loads of money, has authored two books and has advised millionaires. He challenges the readers that they should change the way they think rather than think the way society would want them to. See Jim Toner’s resume here.